Looking back at your preliminary task (the college magazine task), what do you feel you have learnt in the progression from it to full product?

What have you learnt about technologies from the process of constructing this product?

Location props and costume report

I have not used any props for the images for my cover page as I wanted the image to be more focused on the model rather than something else in the photo. I took these images in the studio at college so I would have the green screen in the background. This was so that I could change the colour and background in the editing process. My model was wearing old fashioned clothes, hair and makeup in order to fit the theme of my magazine.  My contents page images were also taken in the studio so again I had the freedom to change the background in the editing stages. My model is wearing quite formal, old fashioned clothing which I think some of the male target audience would relate to. The prop that I used for this shoot, was the coat that drapes across his shoulder.- This is to give the photo added detail but I didn’t want the model wearing it as I think it would look to formal and strict for my magazine. In the feature article images, I have taken them in the American Diner on Yarmouth seafront as I think it fits the theme of rockabilly as it shows old fashioned America. My model is again wearing old fashioned clothing, hair and makeup for these photos so that it fits the theme of my magazine therefore, my audience can relate. The prop I have used in these photographs are the tables and chairs in the diner as they fit in with the culture of that America in the 60s and rockabilly.

Construction Schedule

2 weeks in December:

Start taking images for my front cover, feature article and the contents page. Book the studio to take the image for my front cover and contents and plan a day to go out and shoot for my feature article.

Following 2 weeks in December:

Start making my front cover adding fonts and colours maybe basing it around my questionnaire results.

 

Following 2 weeks:

Planning and typing feature article story and placing everything for the feature article such as starting to make the side bars and editing the image to fit into my theme

 

Last week:

Complete my contents page, adding stories and numbers edit my image into black and white making the braces red in order to reflect the colours on my front cover and feature article.

 

Overview of magazine industry

There’s around 8000 titles published in the UK which are categorised into different sections such as; consumer which is general magazines which are sold in the newsagents or online, staff magazine which are magazines which inform staff about their company and academic journals which are magazines for people in things such as university. The largest magazine publishers in the consumer category are; Bauer which owns 25% of the magazines being published in the UK, IPC MEDIA which is now known as Time Warner who own 20% of the magazines being published in the UK, the BBC who own 7.8% of the magazines being published and finally Hearst who own 7.3% of the magazines being published here in Britain. In the UK there are over 3,200 different consumer titles where as in 1980 there were only 1,383 consumer titles; from this we can see a massive rise in the publishing industry. On average 1.4 billion magazines are sold each year where in the 1970’s 2.1 billion where sold, this shows us that the progression of technology has made it easier to access magazines. 85% of people Britain read magazines spending 2 billion pounds on magazines yearly. Advertisers spend over 700 million pounds on magazines which were recorded in 2008 and on average 500 new magazines are launched every year for the past 10 years. A brief history of the magazine industry looks as the following; In the 1970’s magazines such as Cosmopolitan where published and these offered women freedom in a manmade world and in the 2000’s magazines such as Heat and Hello where launched which offered a new culture in depth information on Celebrity life styles.

Audience Questionnaire and analysis

These are the results from my questionnaire of my target audience:

-100% of those who took park in this questionnaire are between the ages of 17 and 24.

-The most preferred type of rock of those who took park in this questionnaire is Alternative at 54.55%, followed by Indie at 36.36%, followed by rockabilly at 18.18% and lastly Rock&Roll at 9.09%. 0% chose Alternative Country as their preferred choice.

-63.64% said they don’t buy magazines whereas only 36.36% said they bought 1-2 a month.

-54.55% of those who took park in this questionnaire said they go to concerts a few times a year, however, 36.36% said they never go to concerts and only 9.09% said they go every few months.

-81.81% of those who took park in this questionnaire believe that your music taste doesn’t affect your style whereas 18.18% said it did.

-27.27% of those who took park in this questionnaire chose red to be the title of the magazine, followed by black at 18.18%, followed by yellow at 9.09% and white at 0%. 45.45% of those who took park in this questionnaire chose other, and selected brown as their preferred colour.

-54.55% of those who took park in this questionnaire said they would pay £2.50 for a magazine and only 9.09% would pay over £3.50 for a magazine.

-45.45% would prefer the magazine to be published once a month, followed by once a fortnight at 36.36% and lastly, once a week for 18.18%.

-I asked ‘Apart from music, what other topics interest you’ and the most preferred was fashion whereas the least was sports.

How did you attract/address your audience?